Without limiting the generality of the foregoing, we use Customer Data to, among others:
1. Provide ecommerce services, including customer support;
2. Enhance your customer experience and determine tailored content to meet your preferences and needs;
3. Communicate relevant services and/or advisories to you;
4. Abide by any safety, security, public service or legal requirements and processes; and
5. Process information for statistical, analytical, and research purposes.
We use your Personal Information to the extent necessary to comply with the requirements of the law and legal process, such as a court order; to comply with a legal obligation; or to prevent imminent harm to public security, safety or order.
We use your Non-Personal Information for statistical, analytical, and research purposes to create anonymous and aggregate reports.
When required by our Privacy Policy and the law and before we use or process your Customer Data for any other purpose, we will ask for your consent.
We outsource or contract the processing of Customer Data to third parties, such as but not limited to, payment gateways, fraud systems, vendors, service providers, partners or other platform operators, to fulfill any of the above purposes. They are only authorized to use Customer Data for such contracted purposes. They may have access to Customer Data for a limited time under reasonable contractual and technical safeguards to limit their use of such information. We require them to protect Customer Data consistent with our Privacy Policy.
Disclosure of your information
1. In addition to the other disclosures described in this policy, We may (and you authorize us to) share or disclose Personally Identifiable Information about you to other companies or individuals in the following situations:
a. We utilize third party service providers to provide products, services or functions on our behalf (such as sending emails or processing credit cards or fulfilling subscriptions), and ask these service providers to agree to maintain the confidentiality of your Personally Identifiable Information and not to use your Personally Identifiable Information for any reason except to carry out the purpose(s) for which we hired them. ( "Service Provider Exception")
b. You have entered a promo or a contest sponsored by a third party, in which case the information you provide via the promo/contest may be shared by us with that third party for their use in their discretion, including direct marketing. Some of our promos and contests will ask you at the time of entry whether you would like to have your personal information shared with the sponsor, in which case we will honor your selection. Other contests will not give you that option and in that event, if you do not want your information to be shared, you should not enter the contest. The privacy policies of such third party companies apply to their use and disclosure of your information that we collect and disclose to such third party companies.
c. The entity to whom the information is disclosed is our affiliate.
d. In accordance with your indicated preferences (e.g., you indicated you wanted to receive promotional materials directly from a third party partner).
e. The entity is a third party who wants to promote goods and services we think would be of interest to you.
f. You have furnished us Personally Identifiable Information with the intent that it be forwarded to a third party for use in connection with a specified service you are electing to participate in (examples include, without limitation, e-commerce partners, online contest partners, services to help old friends locate you online, etc.)
g. We may be legally required to disclose your Personally Identifiable Information, if such disclosure is (a) required subpoena, law, or other legal process; (b) necessary to assist law enforcement officials or government enforcement agencies; (c) necessary to investigate violations of or otherwise enforce our Legal Terms; (d) necessary to protect us from any legal action or claims from third parties including you and/or other Members; and/or (e) we have reason to believe that it is necessary for protection from someone who may be causing injury to someone or interfering with our rights or the rights of our users, employees, our affiliates, and the general public, or using our services in violation of a legal or personal right, including our Terms of Use (collectively, "Legal Exceptions").
h. In connection with a sale, merger, transfer, exchange, or other disposition (whether assets, stock, or otherwise, including via bankruptcy) of all or a portion of the business conducted by our site to which this policy applies, in which case the company will possess the Personally Identifiable Information collected by us and will assume the rights and obligations regarding your Personally Identifiable Information as described in this Privacy Policy (collectively, "Acquisition Exception").
2. Social Networks. If you use your login credentials from a social networking site (e.g. Facebook or Twitter) (collectively, "SNS") on our Site, we may receive information from such SNS in accordance with the terms and conditions (e.g., terms of use and privacy policy) of the SNS ("SNS Terms"). If you elect to share your information with these SNS, we will share information with them in accordance with your election. The SNS Terms of the SNS will apply to the information we disclose to them.
3. Third Party Partners. Our site may from time to time partner with a retailer or other third party to offer online shopping opportunities, games, services, subscriptions, and other applications on a co-branded or cross-promotional basis. Those transactions may take place on our Site, or the site of the third party. In either case, Personally Identifiable Information you provide in connection with the transaction may be collected directly by, or shared by our Site with, the third party, as well as with any participating sponsor or advertisers of such opportunities and features. Our site may offer you the ability to access a third-party site with whom we have a relationship to access both sites through a co-branded registration process; in that event, your applicable registration information may be collected directly by, or shared by our Site with, the third party partner. These third parties will use your information in accordance with their own privacy policy.
4. Delivery of Advertising and Other Content. In addition to ads and content that we serve you directly, we use third party advertising companies and marketing services companies to serve ads and other content when you visit our Site. Both we and these companies may use information about your visits to this site and elsewhere to serve ads and other content to you. In the course of doing so, a unique third-party Cookie may be placed or recognized on your browser by such companies.